In a more-for-less world driven by innovation, change is the only constant. "Business as un-usual" - involving an ability to change business models, strategies and alliances to keep abreast of change - is gaining traction.
An ability to change perspective is necessary for innovation, but never easy. It might require us to step back and adopt the "bird's eye view" of an airline pilot, to see the bigger picture and wider context. Or maybe we need to take a "view from the bridge," like a sea captain focused intently on gaining a deep, 360° understanding of their surroundings.
Whether we zoom "in" or "out" to gain perspective, we are always seeking to broaden our horizon: the point where sea and sky meet.
Message from the CEO